1 result for tag: Books


The Future of Barnes & Noble to Include Alcohol

Will Barnes & Noble survive if it serves alcohol and offers full-service dining? Barnes & Noble's executive team is betting that if stores offer alcohol and full-service dining, book-loving customers will come more often and stay longer. With that in mind, Barnes & Noble has announced that four suburban pilot stores in New York, California, Minnesota, and Virginia will begin doing so in 2017. According to Jaime Carey, president of development and the restaurant group, this is the way to “create a better bookstore.” In an interview with Fortune magazine, Carey put it this way: “We already have a cafe, so we said let’s have ...